Expandi vs HeyLeads

The AI-native Expandi alternative. AI at every step of LinkedIn outreach.

Updated October 2026 · Based on Expandi's public website and help center

The short answer

Expandi is a cloud LinkedIn automation tool with a drag-and-drop sequence builder that mixes LinkedIn actions, InMail and email steps. Expandi starts at $99 per seat (LinkedIn account) / month; HeyLeads is $79 per LinkedIn sender.

The difference is everything around the send. HeyLeads builds a campaign from one sentence, sends voice notes in your cloned voice with each lead's name spoken, branches on what a reply actually means (eight intents), rewrites your replies with AI, and pulls both reactors and commenters off any LinkedIn post with its Chrome extension.

Expandi is ahead today on email steps built into LinkedIn sequences, InMail (Open InMail and paid Sales Navigator InMail) and white label on the agency plan. If those matter most, it is a fine choice. If LinkedIn is your channel and you want AI doing the work around the send, HeyLeads does more.

Side by side

Feature by feature

 ExpandiHeyLeads
Price
Price✓$99/month per seat, or $79/month billed annually; agency plan priced by sales.✓$79 per LinkedIn sender / month ($72 quarterly, $64 yearly). $999 for 25 senders, $2,999 unlimited
Finding leads
Leads from a LinkedIn post✓Post engagement signal imports reactors, commenters or both from up to 3 posts, with keyword filter.✓Reactors and commenters, right on the post, filtered by reaction, showing who's already in your lists
Sales Navigator and LinkedIn search✓Sales Navigator, LinkedIn and Recruiter search, event attendees, group members, company employees.✓Sales Navigator searches and lists, LinkedIn search, event attendees
Imports and integrations✓CSV import, profile URL lists; HubSpot, Salesforce, Pipedrive, Zapier, webhooks and API.✓CSV up to 50,000 rows, Clay, RB2B, HubSpot, Zapier, Make, n8n, API
Email enrichmentNot advertised. Has an 'If email exists' condition but no built-in email finder.—Not built in (most teams connect Clay)
AI
Build a campaign—No in-app campaign generator; Expandi MCP lets Claude/ChatGPT draft campaigns for your approval.✓Describe it in one sentence; AI drafts every step, wait, branch and A/B variant AI
Voice notes—No voice message step in the builder; personalized video via Sendspark add-on.✓Clone your own voice; every lead gets a separate note with their name and company spoken AI
Branch on replies—AI rates replies Interested / Maybe / Not interested; not documented as a sequence branch.✓Branch on what the reply means: interested, meeting booked, question, referral, not now, opt-out AI
Reading and writing replies✓AI-generated replies in inbox (20/day, English only); AI per-lead message personalization.✓Replies sorted into eight intents; AI rewrite in five styles AI
Sending and safety
Where it runs✓Cloud-based; runs without your computer on.✓Cloud. Runs 24/7 with your computer off
Multiple LinkedIn senders✓Shared campaigns split one lead list across contributors' accounts in daily batches.✓Unlimited senders, least-loaded rotation, each lead sticks to one sender
Account limits✓Auto warm-up, daily limit ranges, flexible scheduling, duplicate prevention, blacklist.✓Daily and weekly caps on six actions, warm-up, working hours per time zone, random gaps, escalating cool-off
IP per account✓Dedicated country-based IP per account.✓A dedicated, sticky IP per account; never shared
A/B testing✓Splits a lead list randomly across two or more separate campaigns, then compare metrics.✓Connection notes, messages and voice scripts
InMail✓Free Open InMail and paid Sales Navigator InMail steps.—Coming soon
Email sequences✓Email steps inside LinkedIn sequences via a connected mailbox; Smartlead integration for cold email.—LinkedIn only; syncs with Smartlead, Instantly and EmailBison
Inbox and agencies
Unified inbox✓Global Smart Inbox across accounts with labels, tags, notes and role-based access.✓All accounts in one inbox, plus snoozes, shared drafts, snippets and ⌘K shortcuts
Agency workspaces✓Workspaces, roles and permissions for co-workers and clients; centralized multi-account dashboard.✓Client workspaces, Master View, free client viewer seats
White-label✓Available on the Custom/Agency plan (10+ seats): use Expandi under your own brand.—Not yet
Developers and AI agents
API and MCP✓API keys with Swagger docs (no guide), reversed webhooks, Expandi MCP for AI assistants.✓REST API, MCP server, CLI, Node and Python SDKs
Webhooks✓Outbound webhooks on campaign events with history and resend; Zapier and Google Sheets.✓Signed, with retries and a delivery log

Expandi details come from expandi.io and its help pages as of October 2026. Features change; tell us if something here is out of date and we'll fix it.

Only in HeyLeads

Four things Expandi doesn't do.

AI

A campaign from one sentence

"Book demos with RevOps leads at Series A SaaS in the UK." AI builds the steps, waits, branches and variants.

AI

Your cloned voice

Every lead hears their own name and company, in your voice. Nobody records 200 notes.

AI

Branches that read replies

"Talk to Sam, she owns this" becomes a referral. "Try me in March" waits until March.

Keyboard

⌘K everything

Clear an inbox of 50 replies without touching the mouse: E done, H snooze, Z undo.

Switch from Expandi

Bring everything over in an afternoon.

Step 1Bring your leadsExport campaign leads as CSV (Mail selected/filtered/all contacts as CSV), or pull them via the Expandi API or webhooks. Upload it to HeyLeads: up to 50,000 rows, deduplicated by LinkedIn identity.
Step 2Connect your LinkedIn accountsFrom the HeyLeads Chrome extension. Each account gets its own dedicated IP and a warm-up ramp.
Step 3Describe your first campaignAI builds it from a sentence. Point your Zapier, Make or n8n flows at HeyLeads webhooks and you're live.

Expandi vs HeyLeads: FAQ

Is HeyLeads a good Expandi alternative?

Yes, if LinkedIn is your main channel. HeyLeads finds leads in LinkedIn post engagement and Sales Navigator, sends from unlimited LinkedIn accounts on a cloud platform, and adds AI at every step: campaigns built from a sentence, voice notes in your cloned voice, AI branching on what replies mean, and AI reply rewriting.

How does Expandi pricing compare to HeyLeads?

Business plan $99/month per seat, or $79/month billed annually; Custom/Agency plan (10+ seats, white label) is priced by sales. HeyLeads is $79 per LinkedIn sender per month ($72 quarterly, $64 yearly), $999 a month for 25 senders, or $2,999 a month for unlimited senders.

What does Expandi have that HeyLeads doesn't?

Today, email steps built into LinkedIn sequences, InMail (Open InMail and paid Sales Navigator InMail) and white label on the agency plan. HeyLeads is focused on LinkedIn; for email, it syncs with Smartlead, Instantly and EmailBison, and most teams use Clay for enrichment.

Can I move my leads from Expandi to HeyLeads?

Export campaign leads as CSV (Mail selected/filtered/all contacts as CSV), or pull them via the Expandi API or webhooks. HeyLeads imports CSVs of up to 50,000 rows and deduplicates them by LinkedIn identity.

Which is safer for my LinkedIn accounts?

HeyLeads uses daily and weekly caps on six actions, a warm-up ramp for new accounts, working hours in each account's time zone, random gaps, an escalating cool-off when LinkedIn pushes back, and a dedicated IP per account that is never shared. No tool can promise LinkedIn never notices.

Switch from Expandi in an afternoon.

Import your leads, connect your accounts, and describe your first campaign.

The HeyLeads waving hand